Oh hey, I'm Erin Gibson.
I'm an Online Business Strategist for Course Creators.

I love people with big ole’ brains stuffed full of weirdly specific knowledge.

I work with freelancers and coaches who are stretched too thin and struggling to grow—overworked experts in desperate need of a week off and a bottomless supply of margaritas. 🍹😉

Together, we figure out how to transform your 1:1 services into online courses and digital products that level up your business… without squeezing more clients into your roster.

I’ve helped my clients turn their expertise into courses covering oodles of topics—accounting, fitness, interior design, confidence, cooking, public speaking, musical instruments—you name it.

One of my favorite mottos is: “Launching shouldn’t make you cry.”

Creating an online course can feel overwhelming… but it doesn’t have to!

I aim to take the chaos out of course creation by providing the tools, resources, and knowledge that new course creators need, without the scammy sales tactics and gimmicky launch strategies that have become so common in the industry.

My methodical, no-bullshit approach is designed to empower you to craft your course business in a way that fits your unique life.

Kind words from lovely clients.

Alexa Fischer
Alexa Fischer
Author and Coach, Founder of Wishbeads

Erin has a system that makes creating courses so easy, outlining literally everything that you need to create, from how to structure your content, to the sales funnel emails, to the follow-up sequences, how to nurture your student base.

Honestly, Erin’s depth of knowledge is just phenomenal and she really understands the heart and soul of course creation. She’s amazing.

James Northridge
James Northridge
Educator & Founder of Urability

Working with Erin is absolutely phenomenal. Erin supports us in running five courses and marketing them. We had one of our first really large launches to the Irish market recently and it blew our expectations out of the water. I think a lot of that was down to the work that Erin had done.

Working with Erin is the best thing we’ve done at UrAbility and you won’t regret it.

Sarah Von Bargen 1
Sarah Von Bargen
Educator and Coach, Founder of Yes & Yes

Is it weird to say I’m addicted to working with Erin? Weird or not, it’s true! The things she catches, the changes she suggests, the tweaks she points out that I hadn’t even thought of? UGH SHE IS SO GOOD. She’s insanely professional, wildly organized, and just a really awesome human. Hire her now!

Darrius Willrich
Darrius Willrich
Musician & Music Educator

I was struggling to create an online course that reflected what I have been teaching for the past 20+ years. Erin made each step in the process simple and clear.

I felt very empowered in every step and I found myself in action where I had been unsure and afraid. Now I have an online course that I’m proud of!

Katie Lee
Katie Lee
Author and Coach

Working with Erin gave me so much peace of mind and made the entire process of launching my course less stressful. Having her strategic guidance and keen eye on everything made the end result that much better.

Erin took everything I wanted to get done and raised it to a whole new level. Tag teaming my course with her was the best partnership I could have imagined!

Nicole Chetaud
Nicole Chetaud
MINDBODY Business Consultant

It was such a pleasure collaborating with Erin. She was able to help me take my long, wordy presentations and craft them into an organized, easy-to-digest course.

She is so knowledgeable and methodical—she took what was an overwhelming project for me and made it achievable. I’m so happy with the result. THANK YOU SO MUCH!

Devorah Heitner
Devorah Heitner
Author & Founder of Raising Digital Natives

Erin offered crucial design and strategic insight for my course. Every edit she made and suggestion she offered made Phonewise more accessible, better looking, and more awesome.

She is very talented and insightful and provides excellent value. She is also a clear and honest communicator. You will love working with her!

Katherine North
Katherine North
Author & Founder of Declare Dominion

Erin is the best thing that ever happened to my business. She’s so smart and proactive about all the systems that make everything run more smoothly and efficiently. I love her straightforward communication style and her sense of humor; she’s a treat to work with and EXCELLENT at what she does!

Anthony Ongaro
Anthony Ongaro
Break The Twitch

Erin quickly became invaluable to me and my growing business. She is prompt, thorough, and a ton of fun to work with. It’s such a relief having her on my team and knowing that when she’s working on a project, it’s going to get done quickly and efficiently. She organizes, prioritizes, executes, and communicates flawlessly along the way.

Andrea Isabelle Lucas
Andrea Isabelle Lucas
Author and Founder of Barre & Soul

Erin just gets it! And then she gets it done. She has a keen eye for how to present things in the simplest, most effective way possible. So glad to have found The One!

Jackie Lucas
Jackie Lucas
Vera Voce Communication

Erin was a complete pleasure to work with. She was timely and responsive, attended to every detail we discussed, and delivered everything we aimed to accomplish and more. I highly recommend her for businesses looking to expand their marketing efforts or launch their offering.

Jacqueline Fisch
Jacqueline Fisch
Author, Copywriter, & Writing Coach

I’m a self-proclaimed control freak so I was a little nervous, but working with Erin was like having my very own personal easy button. She’d anticipate my questions in advance and answer them before I even had a chance to ask, and she went to bat and did more than I could have imagined!

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